All articles
12 articles
AI advisor for Amazon sellers: a conversation with your own data
An AI business advisor that reads your own orders, margins and stock. What you can ask, what it won't do, and how to be live in minutes.
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MCP for Amazon sellers: connect your shop data to the AI you already use
What MCP is, how to connect your Amazon shop data to ChatGPT, Claude or n8n, which questions become cheap to ask, and where the limits are.
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Winning the Amazon Buy Box: the six factors that actually count
How the Amazon Buy Box is awarded, why the lowest price isn't enough, what to do when it disappears entirely, and a five-minute diagnosis.
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Amazon listing: building a product page that converts
From title and bullets to image gallery, backend search terms and A+ content: how to build an Amazon listing that gets found and converts.
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Amazon dayparting: advertising on the hours that pay
Dayparting explained: steering budget and bids by hour and weekday, how much data you need, and why it doesn't work for most sellers yet.
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Amazon repricer: what it is, when you need one and when you don't
Amazon Repricer: Do You Actually Need One?" meta description: "What an Amazon repricer does, why own-brand sellers face a different pricing question, and the four mistakes that mak...
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Amazon advertising: campaign types, structure and KPIs that hold up
Sponsored Products, Brands and Display explained, a campaign structure you can maintain, and how to calculate your own break-even ACOS per product.
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Amazon fulfilment options: FBA, FBM or a mix? Decide per product
FBA, FBM or both? Decide per product using margin, weight, turnover speed and return rate — with a concrete scoring model and the costs everyone underestimates.
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Amazon FBA explained: how it works, what it costs, where it goes wrong
Amazon FBA in plain English: the process step by step, the fee structure, Prime, VAT implications of Pan-EU, and the five mistakes that cost sellers money.
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Amazon seller help: which kind of support do you actually need?
Coach, agency, community, software or Amazon's own support? Which kind of help fits which problem, what it costs, and the questions to ask before you buy.
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How to start selling on Amazon: a nine-step plan
From company registration and VAT to your first live listing: the nine steps to start selling on Amazon in Europe, including EPR, brand registry and the first 30 days.
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Adding Amazon as an extra sales channel: does it pay off?
Adding Amazon next to your webshop or another marketplace: the channel trade-offs, the hidden costs of multichannel, and how to keep it manageable.
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